BO2S-78-WEB1
Apparel
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Custom Retail Displays
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Williamson-Dickie Mfg. Co. at Whistle Workwear
Williamson-Dickie was looking for a way to develop a shop-in-shop program within independent retailers and department stores throughout the US, yet also maintain a unified look and feel across all of them. The Basics Collection freestanding systems fit this bill perfectly. The heavy-load allowances of the Basics systems allowed for Williamson-Dickie to max out its merchandising of workwear (heavy-duty pants, jeans and overalls), and make a powerful visual statement at the same time.
Products used in this project
BT60-32-WEB1
Basics Collection Nesting Table Set
B4S-55-WEB1
Basics Collection 48″W Low Starter/Add-On
Related Projects
Bringing retail in focus with modular custom displays.
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