Jamie’s strong industry knowledge and creative background has been delivering quality retail display systems at OPTO for more than 10 years. Fueled by espresso and an entrepreneurial spirit that doesn’t quit, she’ll make your goals her goals.
Apparel
Cannabis
Collegiate
Footwear
Gift and Souvenir
Grocery & Convenience
Media
Pop-Up & Temporary Retail
Specialty Retail Fixtures & Displays
Sporting Goods Retail
Stadium
Collections
Fixtures
By Collection
The Modular Method
Evolve Collection
Reveal Collection
Edge Collection
Basics Collection
Classic Collection
ECO
Collection
Snap! Collection
Pop-Up Collection
Modular Millwork
Mobile Clamshell
By Collection
All Collections
Evolve Fixtures
Reveal Fixtures
Edge Fixtures
Basics Fixtures
Classics Fixtures
Eco Fixtures
Snap! Fixtures
Pop-Up System
Modular Millwork
Mobile Clamshell
All Fixtures
Counters
Feature Fixtures
Freestanding
Mobile Clamshells
Pop-Up & Temporary
Shadowboxes
Tables
Wall Systems
Lighting
Accessories
Finishes & Materials
Custom Retail Displays
How it works
5 simple steps
OUR CAPABILITIES
Full Environment Virtual Walkthroughs
See your fixtures in your space through our virtual-environment renderings. Preview your store before it even installs!
Robotic Welding
Robotic, MIG (Metal Inert Gas) welding on various types of fabrication.
Rapid Prototyping
Request a prototype of your custom display to speed up the concept to production time.
Powder Coating
Choose from unlimited custom colors and finishes. We powder coat to specification or color match in-house.
Expert Craftsman
Our facility includes a sheet-metal shop, woodshop, and full CNC (Computer Numeric Controlled) capabilities.
Precision Laser Cutting
We use the latest fiber optic laser technology to cut to incredibly precise tolerances on sheet metal and tubes.
Global Distribution
Despite our global reach, we treat every client with the same personalized care and attention as if they were one of our neighbors right here in our hometown of Chicago.
Lighting Integration
Our integrated power delivery system makes it quick, easy, and safe to add beautiful and dramatic lighting to most of our modular systems.
Custom Product Development
Our team will strike the balance between form and function to deliver a retail experience that is authentic to your brand, functional for your business, and memorable for your customers.
Complimentary Design
Comprised of experienced interior and industrial designers with a passion for retail, our team offers its clients a unique design-led service ensuring complete satisfaction. Choose to work with OPTO in whatever way fits you best.
Made In The USA
Made here in the United States and crafted from quality, locally- sourced materials, our fixtures for retail are designed, engineered, manufactured, and shipped by a team of people who are genuinely dedicated to the success of your business.
Quick Lead Times
Our standard display solutions are designed to give you customized store fixtures as quickly as possible. Most standard fixtures and accessories, specified in our standard finish selections, can be produced within two weeks from the time of order.
Meet Our Team
Jamie Poulos
Senior Vice President | Marketing & Design
Jimmy loves creating products above and beyond his clients’ expectations. Getting down to the production floor and seeing them come to life is the highlight of his day, including new designs such as the Cash Wrap or Shadowbox system.
Jimmy Kopczynski
Vice President
Mike has earned the trust of both clients and colleagues through his creativity, thoughtfulness, and ability to anticipate just about anything that could happen in the retail design world. For problem solving, he’s your guy.
Mike Cassidy
Design Manager
Carolyn’s creativity, extensive design knowledge, and ability to problem solve allow her to regularly bring retail visions to life. She has an impressive ability to get projects completed efficiently, but it’s her keen eye for product finishes that gets everyone’s attention.
Carolyn Drolen
Business Development | Senior Designer
Cynthia has over 20 years of experience in retail as a visual merchandising manager. She loves learning about different industries and customers, and she enjoys collaborating with clients. Cynthia finds inspiration in people’s unique styles and creativity. Her passion for continual learning and exploration means she’s always up for a challenge.
Cynthia Granger
Business Development Coordinator
With over 20 years of retail design experience, Kim has a keen eye for detail and is a natural problem solver. While she spent many years as a collegiate retail designer, she loves working on a diverse range of client projects and is always on the lookout for new inspiration and innovative design trends.
Kim Walters
Senior Designer | Account Development
With a background in retail and visual merchandising, Amanda understands her clients’ point of view. She loves helping them create the perfect space—and draws inspiration from Chicago’s artistic environment and architecture.
Amanda Bullen
SENIOR DESIGNER | ACCOUNT DEVELOPMENT
Jordan is that person who can take an idea from a thumbnail sketch to a fully designed and engineered fixture. Whether he’s deep in CAD software, or down on the production floor, Jordan finds inspiration everywhere he goes.
Jordan Swartzentruber
Design Engineer
With over 5 years of experience, Mariana has spent most of her career in retail design. She loves to draw from nature and her travels to craft new and creative solutions for traditional retail spaces and pop-up shops. She is passionate about creating impactful and memorable experiences, focusing on customer traffic flow and engagement.
Mariana Choong
DESIGNER
OPTO spotted Jill’s talent and aptitude for retail design while she was still finishing up her design degree, and we swooped in and hired her. Jill draws her inspiration from architecture, Pinterest and the silver screen (big movie fan).
Jillian Hecker
Senior Designer | Account Development
Efficient and detail-oriented, Gabby finds the collaborative nature of designing stores and organizing merchandise on systems an exhilarating process. And there’s nothing more rewarding for her than seeing a retail design project on paper come to life.
Gabby Hernandez
Senior Designer | Account Development
Claire is a seasoned designer known for her easy-going nature and ability to simplify the design process for clients. She draws inspiration from a fusion of playful ’80s postmodern style and contemporary Scandinavian design, and she thrives on the diversity of each project, enjoying the challenge of creating unique store layouts.
Claire Lawrenz
Designer | Account Development
After four years at OPTO, Terry still learns something new every day. He’s an accomplished project manager who has worked in all facets of product development, helping the design team offer innovative solutions to his customers.
Terry Coyne
Project Manager
Ricky is a seasoned engineer with 13 years of experience in the retail industry. Ricky’s interest in engineering grew from his desire to understand how things work and the hands-on experience he gained working in a woodshop .He loves that his job brings something new every day, so it’s never boring. Clients see him as easygoing, friendly, and observant
Ricardo Aviles
Engineering Manager
Coming from Wales with a background in sustainable product design, Will draws his inspiration from nature through biomimicry. With experience in the energy sector and kitchen and bath design, he has acquired a diverse skill set and a keen eye for detail. Always fun-loving and easy going, he is an avid sports fan and loves finding OPTO’s fixtures at stadiums around the country.
William Bingley
Design Engineer
Our Locations
At our two Chicagoland locations. our world-class team of designers, engineers, and skilled craftsmen utilize over 200,000 sq. ft. of cutting-edge manufacturing space to deliver exceptional fixtures and displays that elevate the shopping experience and bring our clients’ visions to life. At our Wood Dale showroom and factory you can observe our design and manufacturing process and explore our extensive range of products to find inspiration that will transform your retail space. At our Addison location, our skilled craftsmen work with unmatched precision and expertise in our specialized woodworking facility to bring your fixtures to life. Witness the artistry and devotion that goes into every piece we create. By appointment, you can experience how your vision becomes a reality, from initial design concept to the flawless final product.
Wood Dale, IL
OPTO International (Headquarters and Factory)
1325 N. Mittel Boulevard
Wood Dale, Illinois 60191
Addison, IL
OPTO International (Factory)
2249 Windsor Ct
Addison, IL 60101
Visit our SHOWROOM
There’s no better way to experience all that OPTO has to offer than in person. Meet with our team of designers and engineers, or tour the factory where your fixtures are made. Spend an afternoon, a day, or stop by for a coffee—we’d love for you to drop in and see how we pay attention to retail.
