Jamie’s strong industry knowledge and creative background has been delivering quality retail display systems at OPTO for more than 10 years. Fueled by espresso and an entrepreneurial spirit that doesn’t quit, she’ll make your goals her goals.
Apparel
Cannabis
Collegiate
Footwear
Gift and Souvenir
Grocery & Convenience
Hospitality
Media
Outlet Stores
Specialty Retail Fixtures & Displays
Sporting Goods Retail
Stadium
Temporary Retail
Collections
Fixtures
By Collection
The Modular Method
Evolve Collection
Reveal Collection
Edge Collection
Basics Collection
Classic Collection
ECO
Collection
Snap! Collection
Pop-Up Collection
Modular Millwork
Mobile Clamshell
By Collection
All Collections
Evolve Fixtures
Reveal Fixtures
Edge Fixtures
Basics Fixtures
Classics Fixtures
Eco Fixtures
Snap! Fixtures
Pop-Up System
Modular Millwork
Mobile Clamshell
All Fixtures
Counters
Feature Fixtures
Freestanding
Mobile Clamshells
Pop-Up & Temporary
Shadowboxes
Tables
Wall Systems
Lighting
Accessories
Finishes & Materials
Custom Retail Displays
Our Purpose
Retail succeeds when spaces look exceptional and work effortlessly. That’s why we engineer fixtures that are flexible, durable, and intuitive to use — solutions that enhance merchandising, streamline operations, and elevate the customer experience.
Our modular and custom retail displays give teams the freedom to design boldly, adapt quickly, and maintain consistency across every store environment. Helping retailers achieve that level of in-store success is more than our goal— it’s our purpose.
Meet Our Team
Jamie Poulos
Senior Vice President | Marketing & Design
Jimmy loves creating products above and beyond his clients’ expectations. Getting down to the production floor and seeing them come to life is the highlight of his day, including new designs such as the Cash Wrap or Shadowbox system.
Jimmy Kopczynski
Sr. Vice President of Engineering & NPD
Mike has earned the trust of both clients and colleagues through his creativity, thoughtfulness, and ability to anticipate just about anything that could happen in the retail design world. For problem solving, he’s your guy.
Mike Cassidy
Vice President of Design
Carolyn’s creativity, extensive design knowledge, and ability to problem solve allow her to regularly bring retail visions to life. She has an impressive ability to get projects completed efficiently, but it’s her keen eye for product finishes that gets everyone’s attention.
Carolyn Drolen
Business Development | Senior Designer
Cynthia has over 20 years of experience in retail as a visual merchandising manager. She loves learning about different industries and customers, and she enjoys collaborating with clients. Cynthia finds inspiration in people’s unique styles and creativity. Her passion for continual learning and exploration means she’s always up for a challenge.
Cynthia Granger
Business Development Coordinator
With over 20 years of retail design experience, Kim has a keen eye for detail and is a natural problem solver. While she spent many years as a collegiate retail designer, she loves working on a diverse range of client projects and is always on the lookout for new inspiration and innovative design trends.
Kim Walters
Senior Designer | Account Development
With a background in retail and visual merchandising, Amanda understands her clients’ point of view. She loves helping them create the perfect space—and draws inspiration from Chicago’s artistic environment and architecture.
Amanda Bullen
SENIOR DESIGNER | ACCOUNT DEVELOPMENT
Jordan is that person who can take an idea from a thumbnail sketch to a fully designed and engineered fixture. Whether he’s deep in CAD software, or down on the production floor, Jordan finds inspiration everywhere he goes.
Jordan Swartzentruber
Design Engineer
With over 5 years of experience, Mariana has spent most of her career in retail design. She loves to draw from nature and her travels to craft new and creative solutions for traditional retail spaces and pop-up shops. She is passionate about creating impactful and memorable experiences, focusing on customer traffic flow and engagement.
Mariana Choong
DESIGNER
OPTO spotted Jill’s talent and aptitude for retail design while she was still finishing up her design degree, and we swooped in and hired her. Jill draws her inspiration from architecture, Pinterest and the silver screen (big movie fan).
Jillian Hecker
Senior Designer | Account Development
Efficient and detail-oriented, Gabby finds the collaborative nature of designing stores and organizing merchandise on systems an exhilarating process. And there’s nothing more rewarding for her than seeing a retail design project on paper come to life.
Gabby Hernandez
Senior Designer | Account Development
Claire is a seasoned designer known for her easy-going nature and ability to simplify the design process for clients. She draws inspiration from a fusion of playful ’80s postmodern style and contemporary Scandinavian design, and she thrives on the diversity of each project, enjoying the challenge of creating unique store layouts.
Claire Lawrenz
Designer | Account Development
With 8 years of design experience across high-end residential, office, and kitchen & bath, Brielle loves the creativity each project brings and the excitement of working with a wide range of clients. Known for her trustworthy, optimistic approach and keen eye for detail, she enjoys helping brands bring fresh concepts to life.
Brielle Mattson
Senior Designer | Account Development
After four years at OPTO, Terry still learns something new every day. He’s an accomplished project manager who has worked in all facets of product development, helping the design team offer innovative solutions to his customers.
Terry Coyne
Project Manager
Coming from Wales with a background in sustainable product design, Will draws his inspiration from nature through biomimicry. With experience in the energy sector and kitchen and bath design, he has acquired a diverse skill set and a keen eye for detail. Always fun-loving and easy going, he is an avid sports fan and loves finding OPTO’s fixtures at stadiums around the country.
William Bingley
Design Engineer
How We Work
01 – Consultation
At OPTO, You partner with a designer, not a salesperson.
02 – Design Solutions
We provide you with an itemized quote, design proposal, and immersive 3D CAD drawings
03 – Manufacturing
We don’t outsource offshore. Our products are crafted from quality, locally sourced materials.
04 – Packing and Shipping
Shipping is challenging, but we make it simple.
05 – Installation
Our floor fixtures and wall displays are simple to install.
Our Locations
At our two Chicagoland locations, our world-class team of designers, engineers, and skilled craftsmen utilize over 200,000 sq. ft. of cutting-edge manufacturing space to deliver exceptional fixtures and displays that elevate the shopping experience and bring our clients’ visions to life. At our Wood Dale showroom and factory you can observe our design and manufacturing process and explore our extensive range of products to find inspiration that will transform your retail space.
Wood Dale Illinois
At our Wood Dale showroom and factory you can observe our design and manufacturing process and explore our extensive range of products to find inspiration that will transform your retail space.
OPTO International (Headquarters and Factory)
1325 N. Mittel Boulevard
Wood Dale, Illinois 60191
1325 N. Mittel Boulevard
Wood Dale, Illinois 60191
Addison Illinois
At our Addison location, our skilled craftsmen work with unmatched precision and expertise in our specialized woodworking facility to bring your fixtures to life.
OPTO International (Factory)
2249 Windsor Ct
Addison, IL 60101
Complimentary Design
Comprised of experienced interior and industrial designers with a passion for retail, our team offers its clients a unique design-led service ensuring complete satisfaction. Choose to work with OPTO in whatever way fits you best.
Made In The USA
Made here in the United States and crafted from quality, locally- sourced materials, our fixtures for retail are designed, engineered, manufactured, and shipped by a team of people who are genuinely dedicated to the success of your business.
Quick Lead Times
Our standard display solutions are designed to give you customized store fixtures as quickly as possible. Most standard fixtures and accessories, specified in our standard finish selections, can be produced within two weeks from the time of order.
