Make a Visual Impact

Perhaps it’s a distinctive feature fixture. Or a functional system that doubles as an art installation. Or an unusual retail display solution that you envisioned. Your inspiration will help add more attention to retail. And our team of visual merchandising experts can always dial a design up or down, depending on your individual store’s needs.

NHL Store

Custom Capabilities

Sometimes, a one-of-a-kind fixture is the perfect piece to set you apart. Whether fabricating for a single space or multiple rollout, we are up for the challenge. And just like with our modular systems, you have the freedom to personalize finishes and materials of our custom work to your specifications. We can even create that unique accessory, just for your particular merchandising needs.

on-site manufacturing

On-Site Manufacturing

Our quick product turnaround offers shorter lead-times for custom work. And that means reduced costs for you. We’re also able to make prototypes to be reviewed here at our facility—as well as guide you through a single set up or drop-ship a multi-store rollout.

custom management

Custom Management

Our custom retail displays are managed with the experience and knowledge to get your job produced efficiently, effectively, and at the highest quality. From start to finish, your project is in good hands.

one source

One Source

Your one-stop-shop for quality custom work, we create every piece right here in our Chicago-area location. Whether it’s using new materials, or forming new shapes, we’ll find a way to turn your ideas into reality. And we have the resources to respond quickly to even the most complex challenges.

Partners in Design

We know the design process is a collaborative effort. Your sketches, pictures, swatches, and other ideas will help give our team the brand inspiration we need to create a custom retail display solution that will get attention. We work with you to understand every facet of your brand’s personality. Then we’ll help you strike the perfect balance of form and function. Learn how we do it.

You Have Our Attention

At OPTO, every retailer’s dream and shopper’s experience begins with a conversation. Let’s talk.