E28-55-WEB1
Apparel
Cannabis
Collegiate
Footwear
Gift and Souvenir
Grocery & Convenience
Media
Pop-Up & Temporary Retail
Specialty Retail Fixtures & Displays
Sporting Goods Retail
Stadium
Collections
Fixtures
By Collection
The Modular Method
Evolve Collection
Reveal Collection
Edge Collection
Basics Collection
Classic Collection
ECO
Collection
Snap! Collection
Pop-Up Collection
Modular Millwork
Mobile Clamshell
By Collection
All Collections
Evolve Fixtures
Reveal Fixtures
Edge Fixtures
Basics Fixtures
Classics Fixtures
Eco Fixtures
Snap! Fixtures
Pop-Up System
Modular Millwork
Mobile Clamshell
All Fixtures
Counters
Feature Fixtures
Freestanding
Mobile Clamshells
Pop-Up & Temporary
Shadowboxes
Tables
Wall Systems
Lighting
Accessories
Finishes & Materials
Custom Retail Displays
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Buffalo Bills Team Store
In order to enhance success, a professional football franchise team store must be organized, well merchandised and able to withstand the rigorous demands of game day traffic. Delaware North and OPTO worked to define the right mix of Edge Collection Post Wall and Freestanding fixtures; paired with upscale finishes, to create an inviting store that not only withstands a huge volume of shoppers, but also entices those shoppers to purchase. The result? A threefold increase in revenue per game over the 2013 season.
Products used in this project
ESQ-102-2XW-WEB1
Edge Collection Post Wall System
Related Projects
Bringing retail in focus with modular custom displays.
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Collaborators at heart, OPTO offers retail display solutions unlike any other. Our team is passionate about bringing your authentic vision to the floor, and delivering a brand experience that customers won’t forget.
