GNC at L.A. Fitness
Ann Arbor, Michigan
The expansive floors of gyms and health clubs sometimes have underutilized areas. But the right solution could allow for these areas to be activated for retail. This was the case with L.A. Fitness, who was looking for a way to display merchandise efficiently and store it securely after hours. Our modular kiosk, featuring integrated lighting, integrated graphics and lockable gates, was the answer. GNC introduced impulse healthy and energy products for gym guests on the way in and on the way out, providing easy accessibility. The kiosk served as an attractive transitional divider between the customer service desks and the workout areas, and significantly boosted retail profits for the gym.