Haggar Clothing

Allen, Texas

Reinvigorating a 90 year-old brand to entice a fresh, young audience, while maintaining the loyalty of a long standing, existing client base was a significant challenge. OPTO worked closely with Haggar to implement our Premier Collection Wall System and Edge Collection Freestanding fixtures that could be installed across multiple store formats with minimal modification in a timely and cost-effective manner, providing a built-in look with flexibility that retailers require and that OPTO is known for.

PhotographerCharlie Mayer Photography
Haggar Clothing
Haggar Clothing
Haggar Clothing
Haggar Clothing
Haggar Clothing
Haggar Clothing
Haggar Clothing
Haggar Clothing
Haggar Clothing