Apparel
Cannabis
Collegiate
Footwear
Gift and Souvenir
Grocery & Convenience
Media
Pop-Up & Temporary Retail
Specialty
Sporting Goods
Stadium
Collections
Products
The Modular Method
Evolve Collection
Reveal Collection
Edge Collection
Basics Collection
Classic Collection
ECO Collection
Snap! Collection
Pop-Up & Temporary Retail
Modular Millwork
Mobile Clamshell
Counters
Feature Fixtures
Freestanding
Mobile Clamshells
Pop-Up & Temporary Displays
Shadowboxes
Tables
Lighting
Accessories
Finishes & Materials
Custom Displays
The Modular Method
OPTO’s modular architecture allows for quick reconfigurations of our component based fixtures, providing the flexibility to accommodate a wide range of merchandise types and environment sizes.
Our collections include a variety of freestanding and feature fixtures, tables, wall systems, and coordinating counters that are built to be durable, functional, and easily reconfigurable so you are free to make changes whenever and however you need to. From individual fixtures to multi-store rollouts, we have you covered.
Custom Solutions
OPTO’s modular systems give you virtually limitless options to personalize them and capture your vision. But when these systems don’t go far enough to tell your brand’s unique story, it’s time to let imagination take over. Together, we can help you create a custom display system that is authentic to your brand, functional for your business, and memorable for your customers.
Complimentary Design
Comprised of experienced interior and industrial designers with a passion for retail, our team offers its clients a unique design-led service ensuring complete satisfaction. Choose to work with OPTO in whatever way fits you best.
Made In The USA
Made here in the United States and crafted from quality, locally- sourced materials, our fixtures are designed, engineered, manufactured, and shipped by a team of people who are genuinely dedicated to the success of your business.
Quick Lead Times
Our standard display solutions are designed to give you customized store fixtures as quickly as possible. Most standard fixtures and accessories, specified in our standard finish selecons, can be produced within two weeks from the time of order.
Attention to retail is our state of mind
Successful retail is about more than selling products; it’s about crafting an engaging shopping experience that’s worth sharing. We help retailers and their design partners bring their vision to life with modular and custom displays that enhance merchandising strategies and elevate the appeal of their physical stores.
Designers + Architects01
While good design begins with a spark of inspiration, great retail design requires a partner to bring that vision to life. Our team will transform your fixture concepts and ideas into detailed drawings and specs — resulting in sophisticated display solutions.
Independent Retailers02
As your business grows, so do your fixture needs. We help you stick to your budget and choose what you need today, with the flexibility to add what you need for tomorrow.
Brand + Corporate Retailers03
With new store openings, flagship remodels and ever-shrinking budgets, you need a partner you can count on. Rest assured OPTO will come through for you with a variety of design options, quick lead times, and our proven track record of handling large-scale roll-outs.
Take a Virtual Tour
Can’t visit our showroom in Chicago? Get inspired by taking a virtual tour of our showroom featuring a combination of our standard and custom modular fixtures.
Request a free consultation
Collaborators at heart, OPTO offers retail display solutions unlike any other. Our team is passionate about bringing your authentic vision to the floor, and delivering a brand experience that customers won’t forget.
